How B2B Advertisers Can Win on Facebook, Just Like Salesforce searchenginewatch.com While many B2Bs focus on Facebook for organic interaction with customers, B2Cs often look to advertising on Facebook to drive sales. But a new case study from Facebook’s advertising unit shows positive lead gen results in a B2B social environment. Continue Reading On searchenginewatch.com » How to Build Links With Location Relevance searchenginewatch.com Even if you offer your services nationwide, being local has become an important ranking factor for Google. Try to cover the most important cities before a smaller local player takes your place. Here s how to prepare for the increasing role of local. Continue Reading On searchenginewatch.com »
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