SearchCap: The Day In Search, December 27, 2013 + MORE

SearchCap: The Day In Search, December 27, 2013 searchengineland.com Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How To Understand And Optimize AdWords Search Partners Data Here at Hanapin, we have a monthly training day. We shut down the office and all the account managers .. Continue Reading On searchengineland.com » How SEO Greed Can Ruin A Perfectly Good Linking Strategy searchengineland.com By now, you are likely aware of the Rap Genius Tweet In Exchange For Anchor Text link scheme, hencefore to be known as TieFating. Barry Schwartz reported last week on John Marbach s exposé of the popular music site, Rap Genius, which had started an affiliate Please visit Search Engine Land for the full article Continue Reading On searchengineland.com »

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Try These Supplements For Acne To Control Breakouts

Acne is a major problem that millions of people suffer from. Many people are lucky enough to have it clear up over time but others aren’t so lucky. In the end it pretty much comes down to medications or lifestyle changes to actually eliminate breakouts, the good news is that a few simple supplements can make a pretty significant impact on your skin.

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England’s Lulworth Cove Tops Bing’s List Of Most Popular 2013 Homepage Images + MORE

SearchCap: The Day In Search, December 20, 2013 searchengineland.com Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: England s Lulworth Cove Tops Bing s List Of Most Popular 2013 Homepage Images Bing has released its ten most popular homepage images of the year, with . Continue Reading On searchengineland.com » England’s Lulworth Cove Tops Bing’s List Of Most Popular 2013 Homepage Images searchengineland.com Bing has released its ten most popular homepage images of the year, with England s Lulworth Cove off of the Jurassic Coast topping the list. According to the site, homepage popularity was based on user interactions. While the list includes a collection of pictures from across the globe, a Please visit Search Engine Land for the full article Continue Reading On searchengineland.com »

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Canada’s Competition Bureau Escalates Google Antitrust Investigation + MORE

Canada’s Competition Bureau Escalates Google Antitrust Investigation searchengineland.com Canada’s Competition Bureau (CCB) has indicated that it will proceed with a formal antitrust investigation against Google. The CCB had been engaged in a preliminary inquiry. A new CCB court filing requests a range of documents that will potentially show, according to the CCB, Google s alleged Continue Reading On searchengineland.com » SearchCap: The Day In Search, December 13, 2013 searchengineland.com Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: New Bing Ads Solution Center at Search Engine Land We are pleased to announce the launch of the Bing Ads Solutions Center, a resource for digital marketers and Please visit Search Engine Land for the full article Continue Reading On searchengineland.com »

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Google News Reader Is Updated For Android & iOS, With Customized Settings & Added Desktop Features + MORE

SearchCap: The Day In Search, December 6, 2013 searchengineland.com Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Busts Yet Another Link Network: Anglo Rank Google’s head of search spam, Matt Cutts, just confirmed on Twitter that Google has targeted another “private Continue Reading On searchengineland.com » Google News Reader Is Updated For Android & iOS, With Customized Settings & Added Desktop Features searchengineland.com Google is updating the look and feel of its News reader on Android and iOS devices, as well as adding a few new features. According to the announcement, the new Google News reader for Android and iOS offers three new customized settings: the option to change the theme from light to dark, reduce or .. Continue Reading On searchengineland.com »

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SearchCap: The Day In Search, November 29, 2013 + MORE

SearchCap: The Day In Search, November 29, 2013 searchengineland.com Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Black Friday – A Cautionary Tale From An Online Retailer Back in 2010, I wrote a post entitled, Black Friday? Bah! Cyber Monday? Humbug! in which I . Continue Reading On searchengineland.com » Black Friday – A Cautionary Tale From An Online Retailer searchengineland.com Back in 2010, I wrote a post entitled, Black Friday? Bah! Cyber Monday? Humbug! in which I did a fair amount of righteous ranting about the over commercialization of holidays. My main point, however, was that I believed then, and still believe now, that we marketers have been training .. Continue Reading On searchengineland.com »

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SearchCap: The Day In Search, November 22, 2013 + MORE

SearchCap: The Day In Search, November 22, 2013 searchengineland.com Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Shopping Adds New Consumer Features Ahead Of The Holidays Google is continuing to tweak the Google Shopping experience ahead of the holidays. With its Please visit Search Engine Land for the full article Continue Reading On searchengineland.com » Ask.com Posts Most Popular Questions Of 2013 Without Waiting To See What Gets Asked In Dec. searchengineland.com It s not even Thanksgiving week, but Ask.com has posted its Most Popular Questions and Search Terms for the year, listing 2013 s top ten trending terms for news, celebrity and entertainment, and political searches. According to the site, the Royal Baby ranked No. 1 for the top searched .. Continue Reading On searchengineland.com »

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SearchCap: The Day In Search, November 15, 2013 + MORE

SearchCap: The Day In Search, November 15, 2013 searchengineland.com Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Report: Search Trends Hint At A Holiday Season Filled With Tech Gadget Gifts Analyzing search data for the four weeks leading up to November 9, Experian Marketing . Continue Reading On searchengineland.com » Report: Search Trends Hint At A Holiday Season Filled With Tech Gadget Gifts searchengineland.com Analyzing search data for the four weeks leading up to November 9, Experian Marketing Services claims online product searches have been dominated by fitness gadgets, mobile devices and game consoles, giving evidence to a holiday season overrun with tech gifts. Based on search and click trends for Please visit Search Engine Land for the full article Continue Reading On searchengineland.com »

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AdWords Offer Extensions Get Shut Down In Favor Of Google Offers + MORE

SearchCap: The Day In Search, November 8, 2013 searchengineland.com Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: AdWords Offer Extensions Get Shut Down In Favor Of Google Offers In February, Google announced the limited release of AdWords Offer Extensions, which allowed Please visit Search Engine Land for the full article Continue Reading On searchengineland.com » AdWords Offer Extensions Get Shut Down In Favor Of Google Offers searchengineland.com In February, Google announced the limited release of AdWords Offer Extensions, which allowed advertisers to dedicate extra real estate in their search ads to promoting in-store coupons and discounts. Offer Extensions didn t make much of a splash when they debuted, and now it turns out they Please visit Search Engine Land for the full article Continue Reading On searchengineland.com »

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5 Reasons Why You Should Be Guest Blogging Now

Blog marketing on your own site can improve page rankings and draw visitors, but guest blogging offers much more. Contributing high-quality blog posts to other sites within your niche opens up new avenues for your business and your brand, including these five benefits. 1. Get Quality Traffic Posting on a well-known blog in your industry gives you access to a wide audience of interested readers. People who enjoy your content are likely to click through to your website to see what else you have to offer. These visitors often stay longer than those who arrive through other avenues, meaning there s a better chance for them to become paying customers. 2. Boost Search Engine Rankings Guest blogging can do just as much for your search engine rankings as traditional SEO. Every post you contribute to an authoritative source creates a link back to your site. Google responds favorably to pages that have a good network of these kinds of links. As you collect high-quality organic links from popula

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5 Reasons Why You Should Be Guest Blogging Now

Blog marketing on your own site can improve page rankings and draw visitors, but guest blogging offers much more. Contributing high-quality blog posts to other sites within your niche opens up new avenues for your business and your brand, including these five benefits.

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Content Jam 2013 Recap

Content Jam 2013 Recap orbitmedia.com/ On a gray October morning in Chicago’s South Loop, 200 marketers got together. It was Content Jam, our content marketing conference. It was a day of teaching and learning, a day of old friends and new. This was our second year, and we did things a bit bigger, with nineteen speakers instead of four Continue Reading On orbitmedia.com/ »

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10 Ways to Make Your Twitter/Facebook Profile Stand Out from the Crowd + MORE

10 Ways to Make Your Twitter/Facebook Profile Stand Out from the Crowd orbitmedia.com/ Have you updated your Twitter and Facebook profiles lately? Are they looking dull and tired and in need of a makeover? Many people use social media to promote themselves and their business. If your profiles are outdated, you could be sending the wrong message. If you haven’t updated your profile in a year or more, you may not receive new connections, business leads, or sales Continue Reading On orbitmedia.com/ » 4 Threats to Your Website orbitmedia.com/ You’ve seen the signs. They’re not as obvious as the colorful placards on chemical tanks, but they’re right there in your Analytics. They’re warning you about threats to your website. There are four main hazards. And just like the numbers on those hazard signs, there are ways to identify them Continue Reading On orbitmedia.com/ »

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Tips for Styling Your HTML Website

Tips for Styling Your HTML Website blog.allwebpromotion.com/ The great part about having a custom designed HTML site is that your design is already pre-programmed for you. When you add text, you don’t have to worry about it matching the rest of your website because your developer already programmed the CSS (Cascading Style Sheets) to tell your website what your text should look like Continue Reading On blog.allwebpromotion.com/ »

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Integrating Websites with Salesforce

Integrating Websites with Salesforce orbitmedia.com/ Many businesses are using Salesforce as their Customer Relationship Management (CRM) software. Salesforce is a platform on which you can organize all of your business contacts and potential leads, track the interactions your staff has had with them, and use the data to coordinate and measure marketing and sales efforts across the organization Continue Reading On orbitmedia.com/ »

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Tips For Developing Your Online Marketing Plan

Online marketing is a multi-faceted process that involves several elements working together to improve the visibility of your website. Becoming familiar with each of these elements will help you develop a marketing plan that expands visibility, increases traffic and boosts sales. Website Design Good site design is the foundation of your online presence. Go for a simple, clean layout with clear navigation that takes visitors from one page to another without hassle. Choose colors and fonts that make text easy to read. Remember that people tend to skim content on the Internet, so make use of short paragraphs and lists wherever possible. Your goal should be a user-friendly website design that encourages browsing and leads customers to make more purchases. Keyword Research Comprehensive keyword research shows which words and phrases people are likely to be using to find sites similar to yours. Plug relevant terms into search engines or use one of the free research and analytics tools avail

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How to Generate Leads [Infographic]

How to Generate Leads [Infographic] orbitmedia.com/ It’s one of the most common goals for marketing websites: generate leads. Some do it very well, and others never seem to figure it out. When lead generation isn’t working, everyone seems to have a different opinion as to why. There are a lot of factors at least 40! Let’s take a giant step back and look at all the things required to create a lead generating machine Continue Reading On orbitmedia.com/ »

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From Boston to Moscow: 7 Events Where You Can Learn To Optimize & Socialize Content Marketing + MORE

Book Review – Age of Context: Mobile, Sensors, Data and the Future of Privacy by Robert Scoble & Shel Israel toprankblog.com The new book, Age of Context, relates to the messages or information you receive within a precise location.  Where you are at any given moment determines the meaning and relevance of the information you consume and the experiences you have. When you read Age of Context: Mobile, Sensors, Data and the Future of Privacy, written by veteran tech journalists, Robert Scoble and Shel Israel, be prepared to embrace an entirely new way of viewing the digital world Continue Reading On toprankblog.com » From Boston to Moscow: 7 Events Where You Can Learn To Optimize & Socialize Content Marketing toprankblog.com I don t know about you, but to this day, I like a good peanut butter and jelly sandwich. Maybe it s a childhood memory or maybe it s just the combination of flavors and textures.  Since I m a fan of the PB&J, I ve done some experimenting with methods and ingre

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You Probably Think This Search Is About You: Survey Says 56% Of Internet Users “Google” Themselves + MORE

You Probably Think This Search Is About You: Survey Says 56% Of Internet Users “Google” Themselves searchengineland.com To mark Google s 15th birthday, the PEW Research Center released a survey conducted between April and May of this year to evaluate the number of people who Google themselves. According to the report, 56 percent of Internet users have used Google or another search engine to search on their own . Continue Reading On searchengineland.com » Hummingbird Takes Flight: SEOs Give Insight On Google’s New Algorithm searchengineland.com On the eve of its 15th birthday last week, Google revealed a new search algorithm named Hummingbird. Designed to be more precise and provide faster query results, the algorithm is based on semantic search, focusing on user intent versus individual search terms. As Search Engine Land s Danny Please visit Search Engine Land for the full article Continue Reading On searchengineland.com »

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15 years of Google: the potted history + MORE

15 years of Google: the potted history econsultancy.com BackRub  In 1998, Larry and Sergey originally began work on a search engine called BackRub. Try saying this: “Hang on a sec, I’ll BackRub it . The Google Doodles You can find all of them here. The first celebrated the Burning Man festival, August 30th 1998.   And here’s two that show the variety of doodles over the years Continue Reading On econsultancy.com » Google s new Hummingbird search algorithm: the experts view econsultancy.com What is Hummingbird? How big a change is it?  Andrew Girdwood, Media Innovations Director at LBi  Hummingbird isn’t an algorithm update. It’s a new algorithm and that’s incredible. It’s incredible because it’s a huge change and no one noticed. Sure, there was some odd behaviour and some ripples over the last month but they’re all too common in search and I don’t know a single expert who looked at them and came to the conclusion Google had dropped its old algorithm entirel

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Choose: Be criticised or be ignored + MORE

Success seldom interrupts us jimsmarketingblog.com/ It s my birthday next week a great time for a little reflection. On Thursday, I will spend a whole day working on my personal and professional development. Why? Because I want to get a year better, not just a year older. So, I will spend the day figuring out how to invest everything I have learned so far, into the next year of my life Continue Reading On jimsmarketingblog.com/ » Choose: Be criticised or be ignored jimsmarketingblog.com/ You can t please everyone. If you try to, you will end up playing it safe being predictable and being ignored. That s not a smart move for a business owner. Alternatively you can embrace criticism Instead of blending into the background, you can choose to do work that matters. Tell it the way you see it Continue Reading On jimsmarketingblog.com/ »

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6 Things Every Yahoo! Store Programmer Should Know

6 Things Every Yahoo! Store Programmer Should Know blog.allwebpromotion.com/ The following blog post offers some pointers for Yahoo! Store developers or for those looking to dive further into the terminology and programming behind this platform. It may be a little advanced for the regular store owner, however it may help you better understand how Yahoo! Store’s work. 1) RTML will create static HTML pages Continue Reading On blog.allwebpromotion.com/ »

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How to Get a Blog Post to Rank (Mini Case Study) + MORE

Why Saving Content for Last is Bad for Users orbitmedia.com/ Planning to plug in some content after your new web design is finished? You might want to rethink that approach. While “design first, content last” remains the standard order of operations for many a web project, it’s a strategy that can drastically reduce the effectiveness of the website in which you’re investing Continue Reading On orbitmedia.com/ » How to Get a Blog Post to Rank (Mini Case Study) orbitmedia.com/ Orbit recently launched a website, Illinois Innovation Network. As I do with most of our clients, I walked through their Analytics with them a few weeks after their website launched. I wanted to make sure they know where to find their website data and how to interpret it. During my chat with the client, I noticed that most of the keyword phrases for which people were searching were combinations of words in their business name, such as “Illinois innovation council” and “Illinois technology associatio

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For Epic Content Marketing, Subscription Needs to Top Your Marketing Objectives + MORE

How Does B2B Marketing Work on Google Plus? 4 Top B2B Tech Company Examples toprankblog.com While sports teams, news outlets, car companies, universities, non-profits and the entertainment industry dominate the top 200 business pages on Google+, a growing number of B2B technology companies have embraced Google+ as well. As with any top consumer brand, consistent engagement is crucial to success Continue Reading On toprankblog.com » For Epic Content Marketing, Subscription Needs to Top Your Marketing Objectives toprankblog.com When Joe Pulizzi first contacted me to talk about his first book, Get Content, Get Customers, the conversation and ensuing connection over the following years proved to be a positive and productive influence on my approach to digital marketing. Even if this blog wasn t named the #1 content marketing blog three times by Junta42, our involvement with events like Content Marketing World as a speaker, media sponsor and creator of the Speaker EBooks (Content Marketi

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Building Your Marketing Funnel with Google Analytics + MORE

Building Your Marketing Funnel with Google Analytics moz.com Posted by dohertyjf Do you have an idea of the path a user typically takes to convert on your website? Or, are you simply building traffic from one channel (probably organic) and wondering why it s not converting better? As I ve grown up as a marketer, I ve begun to really appreciate the insights that data can provide us on how users interact with our sites, and more importantly, on how they convert and where the experience can be improved to increase our conversion rates, and thereby our top-line revenue from online channels Continue Reading On moz.com » When Keyword (not provided) is 100 Percent of Organic Referrals, What Should Marketers Do? Whiteboard Tuesday moz.com Posted by randfish For nearly two years, marketers have been frustrated by a steadily increasing percentage of keywords (not provided). Recent changes by Google have sent those numbers soaring. The site Not Provided Count now reports an average of nearly 74

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Bing’s Page Zero Offers Deep Links & Shortcuts To Relevant Information Straight From The Search Box + MORE

Bing’s Page Zero Offers Deep Links & Shortcuts To Relevant Information Straight From The Search Box searchengineland.com Today, Bing released a detailed overview of its Page Zero experience, a new search feature that delivers deep links directly from the search box with shortcuts to relevant information associated with the search term. According to the announcement, the new feature gives best Please visit Search Engine Land for the full article Continue Reading On searchengineland.com » SearchCap: The Day In Search, September 20, 2013 searchengineland.com Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: When It Comes To Google, Microsoft s Ballmer Is Still Fighting Old Battles With Old Tactics I ve watched Microsoft fight Google in search for a very Please visit Search Engine Land for the full article Continue Reading On searchengineland.com »

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Marketing 101: First impressions + MORE

Marketing 101: First impressions jimsmarketingblog.com/ What kind of impression are you creating, in the mind of your prospective clients and customers? In this post, I explain why image is so important and also answer an often asked question. New branding As many readers have noticed, I ve added some new branding to Jim s Marketing Blog and my social networking accounts Continue Reading On jimsmarketingblog.com/ » They lied: You NEVER pay the price for success! jimsmarketingblog.com/ As a business owner, you never pay the price for success, however, you do pay a hefty price for failure. The price of failure is being paid daily, though most business owners are blind to it until they get the bill at the end. You pay a price for lacking commitment. You pay a price for refusing to invest in your business Continue Reading On jimsmarketingblog.com/ »

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Content Marketing World 2013 Wrap-Up – TopRank Style + MORE

Online Marketing News: Viral Anger, Google Tosses Cookies, Bing Facelift, Offline YouTubing, Pinterest Adds Ads toprankblog.com/ 17 Pinterest Metrics Every Brand Should Track – If you’ve ever needed a cheat sheet on the top metrics to track, Branderati and Shareroot created this colorful and helpful Infographic. For more detail, visit SocialMedia Today who created a text version of the content. Google Buys Bump to Share Anything Between Your Phone and Laptop – The app allows you to select anything on your phone — photos, files — and transfer it to your computer simply by “bumping” the space bar of your laptop Continue Reading On toprankblog.com/ » Content Marketing World 2013 Wrap-Up – TopRank Style toprankblog.com/ Joe Pulizzi Rocking the Stage at Content Marketing World Wow. Again! The great thing about Content Marketing World was having been there for the first and second years events only to have an even better experience the third time around. Hats off to Joe Pu

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Content Marketing 2013 Edition [INFOGRAPHIC] + MORE

Fulfill Needs with a Customer Friendly Site Part 2 bigideasblog.infusionsoft.com/ Guest post by Melanie-Jayne Obar Following the first part of this series, where we discussed being customer help-friendly and having a great host, the importance of your website s content and its visual appearance will be covered below. A great aesthetic is vital to a customer friendly site, as will be explained, but knowing your customer is just as essential Continue Reading On bigideasblog.infusionsoft.com/ » Content Marketing 2013 Edition [INFOGRAPHIC] bigideasblog.infusionsoft.com/ We all know how important it is to develop great content with a strong message and a clear call to action. After all, 90% of consumers say they find it useful.  So what s happening in the content marketing world in 2013? Blog use is rising and quickly becoming necessary, social media is becoming increasingly popular as a platform through which to distribute content and only 58% of consumers trust editorial content, which

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Website Content Template

Website Content Template orbitmedia.com/ We recently wrote a post that was a list of questions to stimulate writing ideas. Hopefully, they inspired a few topics. Now let’s get writing. But there’s no need to start with a blank page. You can use this Orbit’s Very Own Content Template. Just click that link, then click File > Make a Copy Continue Reading On orbitmedia.com/ »

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How B2B Advertisers Can Win on Facebook, Just Like Salesforce + MORE

How B2B Advertisers Can Win on Facebook, Just Like Salesforce searchenginewatch.com While many B2Bs focus on Facebook for organic interaction with customers, B2Cs often look to advertising on Facebook to drive sales. But a new case study from Facebook’s advertising unit shows positive lead gen results in a B2B social environment. Continue Reading On searchenginewatch.com » How to Build Links With Location Relevance searchenginewatch.com Even if you offer your services nationwide, being local has become an important ranking factor for Google. Try to cover the most important cities before a smaller local player takes your place. Here s how to prepare for the increasing role of local. Continue Reading On searchenginewatch.com »

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Content Marketing World 2013 Wrap-Up – TopRank Style + MORE

Content Marketing World 2013 Wrap-Up – TopRank Style toprankblog.com Wow. Again! The great thing about Content Marketing World was having been there for the first and second years events only to have an even better experience the third time around. Hats off to Joe Pulizzi, Pam Kozelka, Robert Rose, Joe Kalinowski, Cathy McPhillips, Michelle Linn and the entire CMI team on a fantastic conference Continue Reading On toprankblog.com » How to Use Email Marketing to Engage & Convert Customers toprankblog.com Email marketing is one of the most effective marketing tools for many businesses. According to a study by ExactTarget, 77% of consumers prefer to receive permission-based marketing communications through email. Email Marketing is also a way to reinforce relationships through special offers or bonus content and to keep your product or service top-of-mind Continue Reading On toprankblog.com »

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Content Marketing World 2013 Wrap-Up – TopRank Style + MORE

Wow. Again! The great thing about Content Marketing World was having been there for the first and second years’ events only to have an even better experience the third time around. Hats off to Joe Pulizzi, Pam Kozelka, Robert Rose, Joe Kalinowski, Cathy McPhillips, Michelle Linn and the entire CMI team on a fantastic conference…

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10 interesting digital marketing statistics we’ve seen this week + MORE

10 interesting digital marketing statistics we ve seen this week econsultancy.com Businesses are more likely to outsource display than PPC or social Only a third of businesses (32%) manage their display advertising exclusively in-house, compared to 44% for paid search and 52% for social. The data comes from a new Econsultancy and Adobe report that focuses on the use of paid-for digital channels, namely paid search, display advertising and social Continue Reading On econsultancy.com » Infinite scroll: its impact on SEO and how to fix it econsultancy.com Infinite Scroll and SEO What is it?  Most of us engage with infinite scrolling on a daily basis, most frequently with Facebook, Twitter and Pinterest. It occurs when you scroll down to the bottom of a page of tweets, posts or other content and the page automatically updates to append more to the bottom, and does so again and again as you hit the bottom of the page each time (the scroll isn’t infinite however as the name misleadingly

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Content Marketing: Is your design killing your content? + MORE

Content Marketing: Is your design killing your content? jimsmarketingblog.com/ The primary design task of any newsletter, website or blog, is to ensure the content is as readable as possible. The design should work like a picture frame and enhance, not hide, your work. I was on a site earlier, where the design was so loud and busy, that it was hard to find the actual content. When trying to read the content, the rest of the site was so distracting that I left after just 30 seconds or so Continue Reading On jimsmarketingblog.com/ » How to get more value from me jimsmarketingblog.com/ Did you know that the free information I offer you here, is just a fraction of what I share each week? Here are the places where you will find the majority of my free work. I write far more frequently on Creative Thinking Hub. It is sometimes updated several times a day! It s a website dedicated to sharing ideas, to help you solve problems and think more creatively Continue Reading On jimsmarketingblog.co

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Increase Your Conversion Rates With a Squeeze Page

If you re looking for a quick way to turn website visitors into customers, it s time to try a new approach. Directing customers to a specialized landing page instead of your main site provides a targeted way to increase conversions if you choose the right design. Simply put, a squeeze page is a single, SEO optimized page that promises visitors something in return for contact information such as their name and e-mail address. It can also be used to encourage purchases of a specific product including e-books and memberships. Benefits The major benefit of these simple landing pages is just that—simplicity. One basic design can offer big payoffs in terms of conversions. When people visit your main website, they have to spend time clicking around to find product information and make purchases. A squeeze page, on the other hand, gives them two choices right up front: either opt in or leave the site. Since only the people who are interested in what you re offering will submit their inf

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Social Media for Nonprofits: 5 Ways to Increase Donations for Nonprofits

Social Media for Nonprofits: 5 Ways to Increase Donations for Nonprofits orbitmedia.com/ Why do many nonprofits not leverage the power of social media? While most nonprofits rely on volunteers, small- and medium-sized nonprofits rely heavily on them, with some being 100% volunteer-run organizations. Their preference is to use direct mail, flyers, and other offline marketing tools. This is okay, but you want to balance your offline marketing efforts with online tools such as social media Continue Reading On orbitmedia.com/ »

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Social Media for Nonprofits: 5 Ways to Increase Donations for Nonprofits

Why do many nonprofits not leverage the power of social media? While most nonprofits rely on volunteers, small- and medium-sized nonprofits rely heavily on them, with some being 100% volunteer-run organizations. Their preference is to use direct mail, flyers, and other offline marketing tools. This is okay, but you want to balance your offline marketing efforts with online tools such as social media…

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What is Family Safety? + MORE

How can I measure a computer s performance? computerhope.com Microsoft Windows comes with some basic monitor tools that help you monitor and measure a computer s performance. For example, open the Windows Task Manager (press Ctrl + Alt + Del) and click on the Performance tab. As can be seen in the below example of the Windows 7 Task Manager tab the screen gives you an overview of the CPU Usage, Memory, and other good system information. Continue Reading On computerhope.com » What is Family Safety? computerhope.com Formerly known as Windows Live Family Safety, Microsoft Family Safety is a parental monitoring and control program that was first released by Microsoft to the public on November 6, 2007. Family Safety is designed to help protect children on the computer by monitoring their usage, setting time limits and restrictions, and filtering the web pages you want them to see Continue Reading On computerhope.com » How do I block a web page? computerhope.com There are several options

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Marketing with AdWords: Pros and Cons

Google AdWords is a pay per click marketing tool that can help businesses and individuals promote their products and services. Whether you re looking to run a targeted local ad campaign or appeal to an international market, AdWords can be a powerful tool for driving traffic to your website and increasing sales. The Importance of Keyword Research Getting effective ads to display at the top and in the right-hand sidebar of Google search results requires knowledge of what your target market is searching for. Extensive keyword research helps keep you from wasting money on irrelevant ad placements. Make use of tools such as Google s AdWords Keyword Planner to discover words and phrases that people in your target market are searching for most frequently. You can also assess the competition and develop a list of related keywords that you might not have considered initially. Keep in mind as you research that the main goal of an AdWords campaign is to drive traffic to your site and turn visito

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Marketing with AdWords: Pros and Cons

Google AdWords is a pay per click marketing tool that can help businesses and individuals promote their products and services. Whether you're looking to run a targeted local ad campaign or appeal to an international market, AdWords can be a powerful tool for driving traffic to your website and increasing sales.

http://darrincrudupblog.com/marketing-with-adwords-pros-and-cons/

Marketing Resources Update

Highly Recommended – Building an email list is the most important aspect of internet marketing. If you are marketing any kind of business online. You must understand this one thing, “The Money is in The List”. If your not building a list of qualified leads that you can follow up with later with updates about your business and product offers, then your doing it all wrong. Something as simple as installing an email opt in form on your website can make a tremendous difference on your bottom line.

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Delving into social media as part of your business marketing strategy gives you access to a whole new network of potential customers. What was once touted as the next big thing is now an integral part of daily business for many companies. Here are just a few of the ways that your business can benefit from social media marketing. 1) Brand Visibility A recognizable brand is a powerful thing, as is the reputation that goes with it. The viral nature of social media has the potential to make or break your brand image. However, it also puts you in control of how to present that image to your customers. Focus on being helpful, consistent, reliable and relevant. Not only will this establish your brand as trustworthy; it will also keep your business visible in news feeds on a regular basis and remind customers of why they prefer you over the competition. 2) Improved Website Traffic Sharing content through social media channels is a great way to drive traffic to your website. Interesting, high-

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Delving into social media as part of your business marketing strategy gives you access to a whole new network of potential customers. What was once touted as the next big thing is now an integral part of daily business for many companies. Here are just a few of the ways that your business can benefit from social media marketing. 1) Brand Visibility A recognizable brand is a powerful thing, as is the reputation that goes with it. The viral nature of social media has the potential to make or break your brand image. However, it also puts you in control of how to present that image to your customers. Focus on being helpful, consistent, reliable and relevant. Not only will this establish your brand as trustworthy; it will also keep your business visible in news feeds on a regular basis and remind customers of why they prefer you over the competition. 2) Improved Website Traffic Sharing content through social media channels is a great way to drive traffic to your website. Interesting, high-

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3 Benefits of Social Media Marketing

Delving into social media as part of your business marketing strategy gives you access to a whole new network of potential customers. What was once touted as the next big thing is now an integral part of daily business for many companies. Here are just a few of the ways that your business can benefit from social media marketing. 1) Brand Visibility A recognizable brand is a powerful thing, as is the reputation that goes with it. The viral nature of social media has the potential to make or break your brand image. However, it also puts you in control of how to present that image to your customers. Focus on being helpful, consistent, reliable and relevant. Not only will this establish your brand as trustworthy; it will also keep your business visible in news feeds on a regular basis and remind customers of why they prefer you over the competition. 2) Improved Website Traffic Sharing content through social media channels is a great way to drive traffic to your website. Interesting, high-

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3 Benefits of Social Media Marketing

Delving into social media as part of your business marketing strategy gives you access to a whole new network of potential customers. What was once touted as the “next big thing” is now an integral part of daily business for many companies. Here are just a few of the ways that your business can benefit from social media marketing.

http://darrincrudupblog.com/3-benefits-of-social-media-marketing/

Add Social Plugins to Your Website

An effective way to get exposure for your business website is by leveraging the power of Social Media. Social Media Marketing is an extremely effective marketing strategy in today’s online world. This form of marketing centers around creating content that grabs the attention of your readers and encourages those readers to share your content with their favorite social networking sites like Facebook, Twitter or Digg.

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Add Social Plugins to Your Website

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Recommended Resources To Effectively Market Your Business.

If you’ve been marketing on the internet for any amount of time. You probably know how important keyword research is to your online business. In order to get more traffic to your website. You want to make sure you rank high for a particular keyword by the search engines.

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How To Add Email Opt In Forms to Your Website

If your marketing your business online. I’m sure many of you know that in order to get more prospects and sales for your business, it’s extremely important to build a list of qualified leads. So you can follow up with them later with updates about your business and product offers. But how do you do this? The best way to do this is by adding an effective email opt in form to your website.

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